Author of Mobile Dev Memo, leading analyst of SKAdNetwork and AdAttributionKit
Founder and Author · current
When ATT and SKAdNetwork reshaped the app economy, Eric was the one who actually explained them, with rigor, receipts, and a willingness to say what works and what does not. Thousands of developers navigated the privacy era on his writing.
We built this from your public work because we think it deserves celebrating. You did not ask us to, so the only fair thing is that you decide what happens to it. Claim it and it is yours to edit. Ask us to change something and we will. Ask us to take it down and it is gone within 72 hours — free, no account needed, and nobody will try to talk you out of it.